HR

Hélène ROTH-BERGMAN

Situation professionnelle

N'envisage pas de changer de poste actuellement

Souhait professionnel

Experience
Non renseigné
Rémuneration
Non renseigné

Expérience professionnelle

Fragrance marketing category manager at parfums christian dior orient

Christian Dior Orient , Dubai

Managing operational trade marketing strategy for fragrances and promotions fragrance skin care and make up across 25 emerging markets throughout Africa the Middle East and India
Product launch Midnight Poison DA Shine J’adore
L’absolu Miss Dior Cherie Spring Dior Homme Sport Dior Homme Intense Dior Skin Nude Capture Totale relaunch Dior Snow Looks Miss Dior Cherie L Eau Iconic Extreme mascara FHT Absolute
Product launch POSM forecast Marketing tools implementation

Promotions management budget allocation GWP HPP composition implementation photo shoots brochures invitation cards podiums mecanisms
Marketing plan presentations to regional retailers marketing regional seminar organization 100 guests
Soft merchandising POSM forecast coordination and budgeting
Handling regional media plan web print TV outdoor planning strategy and implementation SOV SOE GRP specific Middle east visual development for countries like UAE Saudi Kuwait Qatar Bahrain
Breakdown sales monitoring per country sell in sell out
Local distributor agents relationship global interface
Competition monitoring and benchmark Market visits

Parcours officiels

EMLV – Commerce et Gestion – Axe Commerce Marketing – 2004